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Beauty Industry, Mergers and Acquisitions

Eurofragance Enters U.S. Market Through Acquisition

Atlanta-based Fragrance Design will serve as a platform for growth.

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By: Jamie Matusow

Editor-in-Chief

Eurofragance, a Barcelona-based company specializing in fragrance design and production of fragrances for perfumery, personal and home care products, is entering the U.S. market by acquiring a majority shareholding in Fragrance Design LLC, based in Atlanta (Georgia). According to Eurofragance, this acquisition gives them a firmer foothold in North America and also strengthens their position in the Body Care and Household sectors. Eurofragance already operates in the American market through a plant and creative center in Mexico.
 
Fragrance Design by Eurofragance will keep its existing workforce, and add new members to its staff. Fragrance Design’s founder, William L. Hamilton, is staying on as a minority shareholder and general manager. He will work with the Eurofragance management team to implement a five-year expansion plan in the U.S.
 
In 2016, the company invoiced 68.8 million euros and currently employs more than 250 professionals around the world.
 
PICTURED: Eurofragance enters the U.S. market by acquiring Fragrance Design. (L-R): Santiago Sabatés, William L. Hamilton, Laurent Mercier
 
 

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